Parenting Secrets with Dr. Michele Borba : Blogs at iVillage.com
- Pregnancy & Parenting
- Parenting Secrets
Urgent Memo To Parents: "The Bimbo Game"
“The Bimbo Game" - Hot new internet kid craze where dolls get breast implants and go on crash diets
This is an urgent memo to parents to please monitor your computer even closer. A provocative new Web site encourages young girls to give their virtual character dolls breast implants and use diet pills for crash diets.
It’s aptly called the “Miss Bimbo” Game and it’s popular among girls aged seven to seventeen years of age. The goal is to turn their naked virtual character doll into the “hottest, coolest, most famous bimbo in the whole world.” (I kid you not).
Players sign up (for free) and then earn “bimbo” dollars to spend making their doll the coolest bimbo. Girls are told to “stop at nothing” to achieve that goal. And oh the things they can buy:
This is an urgent memo to parents to please monitor your computer even closer. A provocative new Web site encourages young girls to give their virtual character dolls breast implants and use diet pills for crash diets.
It’s aptly called the “Miss Bimbo” Game and it’s popular among girls aged seven to seventeen years of age. The goal is to turn their naked virtual character doll into the “hottest, coolest, most famous bimbo in the whole world.” (I kid you not).
Players sign up (for free) and then earn “bimbo” dollars to spend making their doll the coolest bimbo. Girls are told to “stop at nothing” to achieve that goal. And oh the things they can buy:
Breast implants for $11,500 bimbo dollars (for bigger “bimbo” breasts)
Bimbo attitudes for $2,000 bimbo dollars
Diet pills for $100 bimbo dollars
You can also purchase sexy lingerie to take the doll to a nightclub as well as clothes, food and pets. You can even play the lottery!
A key aim is to constantly keep the character at her target weight (thus the diet pills). But the ultimate prize is finding a billionaire boyfriend to be the doll’s sugar daddy. He’s the knight in shining armor who can bankroll her so she’ll have that endless gigantic expense account (probably for even bigger breast implants).
Just in case the player runs out of virtual bimbo dollars, there’s an easy solution. The girl just sends cell phone text messages at a pop of three dollars (this one in US currency) or uses PayPal to boost her account.
Outraged? If we weren’t concerned enough about our daughters' emotional well being, this just takes us to the blood boiling level. The creator of “Miss Bimbo” claims it is “harmless fun…just reflecting real life.” I’d venture to say these guys aren’t the fathers of daughters.
If you haven’t sat down with your kids and had “the media talk”, and reviewed your computer standards, you don’t have a moment to lose. If you haven’t turned on those filters or figured out how to track your child’s visits in cyberspace, get cracking. And if you haven’t taught your kids the “Walk By Rule,” plop them on the couch tonight and explain: “If I ever walk by our computer (which will only be kept in a central place that I can touch) and see you covering up the screen and shutting down a window, I will pull the plug. ASAP. No questions asked.” Right???
This is no laughing matter. The just-launched UK version has over 200,000 players. The French version (“Ma Bimbo”) has attracted 1.2 million players last year. But watch out: I’m sure it will arrive on our shores via cyberspace in no time. Don’t hold your breath.
Meanwhile, stay vigilant, tune up your values, monitor those computers, hug your daughters—and stay involved (as in very involved) in their lives. And stress, stress, and stress again: “Who you are inside is what matters.”
Love to hear your thoughts on this one. Who is more outraged than me?
Dr. Michele Borba
More on this topic:
More from Michele Borba:
Bimbo attitudes for $2,000 bimbo dollars
Diet pills for $100 bimbo dollars
You can also purchase sexy lingerie to take the doll to a nightclub as well as clothes, food and pets. You can even play the lottery!
A key aim is to constantly keep the character at her target weight (thus the diet pills). But the ultimate prize is finding a billionaire boyfriend to be the doll’s sugar daddy. He’s the knight in shining armor who can bankroll her so she’ll have that endless gigantic expense account (probably for even bigger breast implants).
Just in case the player runs out of virtual bimbo dollars, there’s an easy solution. The girl just sends cell phone text messages at a pop of three dollars (this one in US currency) or uses PayPal to boost her account.
Outraged? If we weren’t concerned enough about our daughters' emotional well being, this just takes us to the blood boiling level. The creator of “Miss Bimbo” claims it is “harmless fun…just reflecting real life.” I’d venture to say these guys aren’t the fathers of daughters.
If you haven’t sat down with your kids and had “the media talk”, and reviewed your computer standards, you don’t have a moment to lose. If you haven’t turned on those filters or figured out how to track your child’s visits in cyberspace, get cracking. And if you haven’t taught your kids the “Walk By Rule,” plop them on the couch tonight and explain: “If I ever walk by our computer (which will only be kept in a central place that I can touch) and see you covering up the screen and shutting down a window, I will pull the plug. ASAP. No questions asked.” Right???
This is no laughing matter. The just-launched UK version has over 200,000 players. The French version (“Ma Bimbo”) has attracted 1.2 million players last year. But watch out: I’m sure it will arrive on our shores via cyberspace in no time. Don’t hold your breath.
Meanwhile, stay vigilant, tune up your values, monitor those computers, hug your daughters—and stay involved (as in very involved) in their lives. And stress, stress, and stress again: “Who you are inside is what matters.”
Love to hear your thoughts on this one. Who is more outraged than me?
Dr. Michele Borba
More from Michele Borba:
- Should parents worry about tarnished kid heroes?
- What every parent needs to know about online predators
Dr. Michele Borba is the author of Building Moral Intelligence: The Seven Essentail Virtues That Teach Kids to Do the Right Thing.
0 TrackBacks
Listed below are links to blogs that reference this entry: Urgent Memo To Parents: "The Bimbo Game".
TrackBack URL for this entry: http://micheleborba.ivillage.com/system/mt-tb.cgi/5864
5 Comments
Leave a comment
* - mandatory fields.
** - We do not collect Emails but for verification purposes valid email must be provided

This is an important piece of investigative journalism. Michele Borba is righteous and brilliant.
Michele Borba can find a needle in a hay stack when it comes to protecting our children...good find. Keep up the good work, and shame on them!
Proof positive that some people will stop at nothing to make the almighty buck. Not only are the creators obviously not fathers of daughters, I would venture to guess that they perhaps have little respect for women in general. If they did, I hardly think they would create such a program in "good fun".
As a parent of three and therapist of several young girls and adolescents, I am outraged at this misogynistic take on a computer "game". It is NOT a reflection of real life. Most of the women I know (and I believe most of the women in the world) are more concerned with the measurement of their emotional and intelligence quotient, rather than the measurement of their bust size. How profoundly sad it is that there would even be a market for such nonsense!
I would love to see another computer designer (male or female) step up to design a program that REALLY reflects the "REAL WORLD"...one that won't even begin to give you an opportunity to "spend" your "bucks" on anything until you have worked to earn the "bucks", graduated high school, and move on to higher levels of responsibility in the real world. Oh, and "bonus bucks" provided for small acts of kindness and making the world a little bit of a better place than it was when you woke up in the morning!
I'm outraged right along with you, Michele!
I am very upset about this. It is not right for our daughter's or son's. So what is this telling our son's about his future wife. Evan just our children in general, that you are not worth who you are deep down inside. Our children already have a lot of burden's we adults have put on them. It is our job to start being parents and not just there best-friends. Start disciplining our children. Show them morals and values in life's journey
Nice column, except for one thing: it's not really targeted towards kids. It should be a parent's responsibility to keep better track of the things their "tweens" are doing. If a 10-yr-old is playing on a site called Miss Bimbo, there's something wrong. It's not like the website set out with the intention of promoting morals to youngsters. Shouldn't that be the parents' job??